Rockey Farms. Established 1938 Sheldon Rockey and his brother Brendon are the third generation of Rockey’s to run Rockey Farms.  Their grandfather bought the first land in 1938 and farmed until the 1970’s when their father and uncle took over.  Now they’ve taken the operation to the next level incorporating innovative sustainable growing practices and new varieties.  They farm seed and specialty potato varieties on 500 acres plus peas, buckwheat, radishes and about a dozen other crops.  These other crops help break down the hard soil and encourage the right... Read More

Fascinated By Potatoes Matt Seger grew up in the Valley but not on a potato farm.  Nevertheless, he was fascinated by the potato harvest as a child and knew it was a business he wanted to get involved in.  After graduating from Colorado State University with a degree in Agronomic Production Management, Matt went to work for Sunny Valley Farms and McNitt Produce for seven years to learn the business. Then, with financial support from his boss, Dick McNitt, he was able to go out on his own. From the... Read More

Four Generations of Jones in the San Luis Valley You might say that Rob Jones has potatoes in his blood.  His grandfather started farming oats, peas, potatoes and alfalfa in the San Luis Valley around 1925, and they’ve never looked back.  His father took over when it was time for Grandad to retire and Rob did the same with his dad.  Back in the day, the family had to rent the land to farm, but today Jones Farms Organics has grown to 600 acres with an average potato yield of... Read More